Embed your group's persuasive TV advertisement here:
Complete the Critical Reading Table for your group's advertisement:
Description What happens? How is the product shown? What is the setting, mood and style?
Audience Who is this ad for? [age, gender, lifestyle, needs, interests, concerns]
Persuasive Devices How does the ad make the product desirable? [identify main devices – e.g. actors, set design, costumes and make-up, lighting, camera movements, sound and music – and how they persuade]
Effect / Purpose What is the ad saying you will have / be / feel if you bought this product?
Target Audience Group Task
Embed your group's Target Audience advertisements here:
Complete the Target Audience Table for your group's advertisements:
Product
Target Audience
How it targets that specific audience (persuasive devices)
Message to that audience: If you use this product you will …
Group 2:
Critical Reading Group Task
Embed your group's persuasive TV advertisement here:
Complete the Critical Reading Table for your group's advertisement:
What happens? How is the product shown? What is the setting, mood and style?
Who is this ad for? [age, gender, lifestyle, needs, interests, concerns]
How does the ad make the product desirable? [identify main devices – e.g. actors, set design, costumes and make-up, lighting, camera movements, sound and music – and how they persuade]
What is the ad saying you will have / be / feel if you bought this product?
Target Audience Group Task
Embed your group's Target Audience advertisements here:
Complete the Target Audience Table for your group's advertisements: